Many multi-nationals lack resolve or worse, are misguided through a lack of deep knowledge of China's markets. Info-China minimizes the risk of a move into Chinese markets. With the continuous improvement in Chinese policy, marketing, and regulations, there is no better time than now to enter China.
China has just entered the WTO, raising the interest of Western companies contemplating entering Chinese markets. Larger enterprises in particular must research policy, law and the business environment, learn the real situation and make forecasts. They must research demand, analyze competitors, test products, channels, prices and promotion. A vendor can only promote products and services that closely meet Chinese consumer requirements. Vendors need to establish a sensible competitive position through market research that sufficiently probes and reveals the unique characteristics of China's markets including its marked cultural differences.
Since 2001, Info-China has received commitments from many Western customers by virtue of its unique research and data collection capabilities. Info-China offers sound market research services in IT, telecoms, banking, insurance, healthcare, manufacture, automotive, FMCG and other industries. Info-China has the necessary governmental research permissions, native language skills and cross-cultural communication skills to assist and support Western companies' efforts. It can convey a deeper understanding about Chinese society, markets, industries and consumers. Our access panels offer effective control and high quality research results. For companies who want to enter China successfully from the word go, there is no more essential partner than Info-China. |
